Job Description:

• We are searching for a DIGITAL MARKETING MAVERICK for a junior to mid-level position. Candidates who want to be a part of a CREATIVE, ENTREPRENEURIAL team and research & analyze data to ENHANCE our SMART MARKETING efforts are welcome to apply. You must be an AMBITIOUS team player who is HIGHLY MOTIVATED and WELL-SPOKEN with people skills that are off the charts. And most of all, you LOVE WHAT YOU DO.
• This role will conduct numerous competitive, consumer, and market research initiatives to enable the agency to make informed decisions on behalf of our clients. The applicant selected will help to determine campaign benchmarks, provide tracking and reporting of marketing initiatives and study campaign results to make ongoing recommendations.
• The role requires an understanding of analytics along with specific channel knowledge (digital, social, organic/SEO), skills in reporting and analysis to assist with metrics-driven business decisions.
• This is a contract to full-time remote/hybrid position that involves a 6-12 month contract period with the opportunity of becoming a full-time salaried employee. If you are interested in becoming an integral part of a cutting-edge marketing firm, this is the ideal role for you.

Your Responsibilities:

• • Conduct SEO analysis and provide recommendations based on structure of websites and web pages
• • Provide recommendations and execution of strategies for content development while keeping in mind SEO goals
• • Implement link building campaigns consistent with SEO goals
• • Strategize development and execution of content through SM campaigns in coordination with SEO goals
• • Create and manage PPC, SEO and SEM Google programs
• • Stay up to date with industry trends including but not limited to: SEO, search engine, social media and marketing
• • Monitor social media & website performance via various analytics tools (i.e., web, social media, email marketing) and provide insight into performance trends
• • Assist in the creation of weekly, monthly and quarterly reports for both internal and external review
• • Conduct marketing research and analysis that leads to actionable insights from the start of an engagement to client presentation/meeting to ongoing campaign adjustments
• • Assist in and suggest key insights and action plans based on analysis to improve overall performance, drive consumer engagement and increase sales conversions
• • Present findings to internal and external stakeholders (i.e., project leads, planning team, client)

Requirements & Skills:

• • Experience in analyzing data, researching marketplace trends and providing recommendations
• • Knowledge of search engine optimization (SEO), social media metrics and Google analytics tools a must (Screaming Frog, Alexa, Wappalyzer, Webconfs)
• • Understanding of paid social media advertising, PPC/SEM and email marketing a plus
• • Strong Microsoft Office skills – Word, Excel, PowerPoint, Outlook
• • Ability to organize information into a coherent and compelling narrative
• • Strong presentation skills and comfortable speaking in front of large groups
• • Time management skills are a must – ability to hit deadlines, be on time for meetings and juggle multiple projects is critical
• • Nimbleness is key – ability to take constructive criticism, learn and adjust thinking is a must
• • Comfortable working remote and as part of a team with the possibility of integrating into a hybrid work schedule in the near future
• • Bachelor’s degree or similar
• • Authorized to work in the US

• Work hours are Mon-Fri from 10am-7pm (EST). Those who are interested email a RESUME, RELEVANT SAMPLES OF WORK, AND SALARY requirements to jobs@pulse-creative.com
• COVID-19 UPDATE: Job opportunity is a remote position with the potential of moving to a hybrid model (2-4 days in an office environment) in the near future. Prefer candidate to be local to the NYC/Tri-State area pending office re-opening in NYC.